Talking about yourself is not easy, if you limit the
characters to describe yourself is even more difficult. But so are biographies
in social networks. In this post we want to show you some tips to write your
bio as best as possible.
Freelance app developers
in New Zealand should reflect seriousness and responsibility,
but at the same time be close and human. Be confident and expert in your field,
but without being egocentric. Be professional, but personal at the same time.
And if you dare, add a touch of humor.
And yes, all that in 160 characters. Here we go.
6 rules for an infallible bio
Freelance web
designer in New Zealand bio in social networks is the door that
will make people want to get to know you or not. It will be the one that makes
them decide if you are worthy of your time or not. That is why writing it
making the most of it is important:
#1. Show what you are, do not say what you are
This tongue twister, what do you mean? Something simple: if
you're a humorist do not say it, be funny; If you are a journalist do not say
it, write it down. If you are a photographer do not say it, show your
creativity. Look at these examples of some very creative biographies:
Examples of creative bios
This number one rule means focusing on what you do, not on
who you are. One way to show this is by using action verbs. In this
downloadable PDF we show you a list of action verbs that can be useful.
#2. Search for your keywords
Forget generalisms. What makes you an expert? Look for two
or three words that define what you are experts in and write your bio around
these concepts.
In addition to defining who you are, search well your own keywords that
position you and you can be found more easily by what you stand out. Think that
all social networks have that "box" that is a search engine. If Freelance app
developers in Auckland puts photographer New Zealand, lawyer or
tax advisor in these search engines, and you have put it in your profile you
are more likely than your profile to be among the first.
#3. Keep a cool language and avoid "saturated"
Surely without realizing it, we tend to use
"saturated" words. They are words that do, they get us out of a hurry
when it comes to defining us, but they are somewhat empty and say nothing.
For example, how many people do you think are described in an interview
with "responsible", "organized" or "analytical"? Probably
a lot. These generic terms help us to define ourselves professionally, but they
are so used that they no longer say anything, Freelance web
designer in Auckland. Try to choose more original ones that
contribute quality to your definition.
#4. Answer this question: what do I have that interests
others?
Read your bio. If you had to read, would you? Try to forget
for a minute that you are, plan ahead of your profile and think that if you
find an account like yours, you would enter to know more.
In social networks, this is linked to the term "value
proposition". This proposition is a promise of value that you must fulfill
later. In the case of a detergent, your value proposition is that you will
clean your clothes and, if you comply, the value proposition would be
fulfilled. If in your bio you say that you are comic, but you have never
written a joke, your value proposition is not fulfilled, Freelance app
developers in Wellington.
So, what value do you bring to others? Do you comply?
#5. Contact with a copy
The figure of the copy emerges more strongly. Being strict,
a copy is a creative copywriter. Giving other definitions, we can say that the
copy is a seller and commercial, but that is behind the computer. Slogans,
articles, scripts ... The written part of the projects falls on him.
If you have a lot of doubts about how to write your bio, or
you want your bio to be remembered whenever you read it, you can contact a copy
to help you write it.
# 6. Check often
Your skills, areas of interest, experience ... everything evolves, why
would not your bio? Check it every 2-3 months, update it and see if it's still
reflecting the best Freelance web
designer in Wellington can.
Now that we know how our bio should be, let's look at the
bios of each social network:
#1. Twitter
On Twitter you have an important limitation of characters:
only 160. Apart, outside the biography, you can add a link (recommended, go to
your website) and the possibility of adding your location.
#2. Facebook
On Facebook, the opposite happens: it lets you write, write
and write. Within the "About me" section there are many other
sections to fill out. However, there is something to keep in mind: if you are
on Facebook to create your personal brand, beware! With what you share. It can
not be the same biography in your personal profile as in your professional
profile. For the professional, for example, you can add a sentence about your
business vision, your goals and goals ...
#3. Linkedin
Linkedin is the perfect place to talk about your
professional achievements. Focus on them well and be specific when it comes to
defining yourself.
#4. Google+
On Google+ you have a space for your "story" apart
from other sections. In addition you also have space to add some link.
And now ... Go see your bios and let us know if you could
improve them with these tips!
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